Faculty research in the College of Business falls under seven broad categories: Accounting, Economics, Finance, Management, Information Systems, Management Science, and Marketing. A rich and vast supply of intellectual contributions results from research in the specialization areas in which the faculty engages. Accounting - Auditing Dr. Christopher Allport Accounting Accounting - Behavioral Dr. Christopher Allport Accounting Dr. Hank Alewine Accounting Dr. Milton Shen Accounting Accounting - Environmental Dr. Hank Alewine Accounting Accounting - Financial Dr. Eugene Bryson Accounting Accounting - Managerial Dr. Hank Alewine Accounting Advertising Dr. Yeqing Bao Marketing Dr. Liwu Hsu Marketing Dr. Karen Anne Wallach Marketing Agent-Based Modeling Dr. Laird Burns Management Science Dr. Wai Mok Information Systems Dr. Allen Wilhite Economics Branding Dr. Liwu Hsu Marketing Dr. Karen Anne Wallach Marketing Business Analytics Dr. Dilcu Barnes Management Science Dr. Laird Burns Management Science Dr. Jatinder (Jeet) Gupta Information Systems Dr. Xiaotong Li Information Systems Dr. Ravi Patnayakuni Information Systems Business Value of IT Dr. Ravi Patnayakuni Information Systems Dr. Jatinder (Jeet) Gupta Information Systems Compensation and Benefits Dr. Eric Fong Management Dr. Frank Mullins Management Complex Systems Dr. Laird Burns Management Science Jatinder (Jeet) Gupta Information Systems Computer Forensics Dr. Jatinder (Jeet) Gupta Information Systems Consumer Psychology Dr. Yeqing Bao Management Dr. Karen Anne Wallach Marketingt Corporate Governance Dr. Eric Fong Management Dr. Xuejing Xing Finance Cybersecurity Dr. Jatinder (Jeet) Gupta Information Systems Dr. Ravi Patnayakuni Information Systems Database Management Dr. Xiaotong Li Information Systems Dr. Ravi Patnayakuni Information Systems Design Thinking Dr. Ravi Patnayakuni Information Systems Economics - Applied Dr. Natalie Malak Economics Economics - Behavioral Dr. Wafa Hakim Orman Economics Economics - Health Dr. Natalie Malak Economics Economics - Labor Dr. Wafa Hakim Orman Economics Economics - Public Policy Dr. Natalie Malak Economics Economic Development (Regional) Dr. Yeolan Lee Management Dr. Brinda Mahalingam Economics Economics of Religion Dr. Wafa Hakim Orman Economics Electronic Commerce Dr. Jatinder (Jeet) Gupta Information Systems Dr. Xiaotong Li Information Systems Dr. Wai Mok Information Systems Dr. Ravi Patnayakuni Information Systems Dr. Karen Anne Wallach Marketing Enterprise Systems and SAP Mr. Chakri Deverapalli Information Systems Dr. Jatinder (Jeet) Gupta Information Systems Dr. Ravi Patnayakuni Information Systems Dr. Milton Shen Accounting Entrepreneurship Dr. Kevin Bao Marketing Dr. Laird Burns Management Science Dr. Yeolan Lee Management Financial Markets Dr. Jason Greene Finance Financial Decision-Making Dr. John Burnett Finance Dr. Xuejing Xing Accounting International Business Dr. Yeqing Bao Marketing Dr. Laird Burns Management Science Dr. Sophia Marinova Management Investments Dr. John Burnett Finance Dr. Jason Greene Finance Dr. Xuejing Xing Finance IT Adoption, Implementation, and Diffusion Dr. Jatinder (Jeet) Gupta Information Systems Dr. Ravi Patnayakuni Information Systems IT Strategy & Governance Dr. Jatinder (Jeet) Gupta Information Systems Dr. Ravi Patnayakuni Information Systems Management & Marketing Innovation Dr. Kevin Bao Marketing Dr. Laird Burns Management Science Dr. Jatinder (Jeet) Gupta Information Systems Dr. Yeolan Lee Management Marketing - Business to Business Dr. Kevin Bao Marketing Marketing - Industrial Dr. Yeqing Bao Marketing Marketing Research Dr. Kevin Bao Marketing Dr. Yeqing Bao Marketing Dr. Liwu Hsu Marketing Dr. Karen Anne Wallach Marketing Marketing Strategy Dr. Kevin Bao Marketing Dr. Liwu Hsu Marketing Dr. Karen Anne Wallach Marketing Networks Dr. Laird Burns Management Science Dr. Jatinder (Jeet) Gupta Information Systems Dr. Allen Wilhite Economics New Product Development Dr. Kevin Bao Marketing Dr. Laird Burns Management Science Dr. Yeolan Lee Management Dr. Karen Anne Wallach Marketing Operations Research/Management Science Dr. Dilcu Barnes Management Science Dr. Laird Burns Management Science Dr. Jatinder (Jeet) Gupta Information Systems Dr. Fan Tseng Management Science Organizational Behavior & Theory Dr. Eric Fong Management Dr. Ivey MacKenzie Management Dr. Sophia Marinova Management Dr. Frank Mullins Management Production Scheduling Dr. Jeet Gupta Information Systems Production/Operations Management Dr. Laird Burns Management Science Dr. Jatinder (Jeet) Gupta Information Systems Dr. Fan Tseng Management Science Space Commerce Dr. Hank Alewine Accounting Dr. Jatinder (Jeet) Gupta Information Systems Dr. Allen Wilhite Economics Sports Betting and Casino Gambling Dr. Ege Can Economics Strategic Human Resource Mgt. Dr. Ivey MacKenzie Management Dr. Frank Mullins Management Strategic Management Dr. Laird Burns Management Science Dr. Eric Fong Management Dr. Yeolan Lee Management Supply Chain Management Dr. Laird Burns Management Science Dr. Jeet Gupta Information Systems Dr. Ravi Patnayakuni Information Systems Telecommunications Dr. Xiaotong Li Information Systems Dr. Wai Mok Information Systems Dr. Ravi Patnayakuni Information Systems Virtual Reality in Business Dr. Ivey MacKenzie Management Visualization Dr. Ravi Patnayakuni Information Systems Dr. Milton Shen Accounting