IN-PERSON EVENT

How do you know your social media strategy is working? Or if social media is worth it at all? Defining what your goals are first can help assess how social media is best supporting your investment. Or if it's not. In this discussion, we'll work on defining the return of investment for your social strategy based on achievable and measurable goals.

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Instructor:

Lauren Gowins is the owner of Bold Agency, an award-winning strategic creative agency located in Huntsville, Alabama. As owner, she oversees integrated campaigns for both large and small companies that include services such as web design/development, branding, digital strategy, photography, and videography. 

Gowins lived her childhood in four countries, immersing herself into a wide variety of cultures. Through her experience, she developed a knack for gaining insights into diverse human behavior.

In addition to running Bold Agency, she established Huntsville’s first annual Design Week event series in 2019. Design Week Huntsville is a multifaceted event that unites interior designers, graphic artists, illustrators, multimedia designers, industrial designers, etc. together to discuss and promote great design in the community.