In this interactive lecture by user experience expert Sophia Prater, you’ll learn the basics of Object Oriented User Experience (OOUX) and how to recognize the four types of unintuitive online objects. (The internet is littered with them, which is a big contributing factor to people’s frustration with technology.) To avoid letting unintuitive objects sneak into your website designs, you’ll learn the principles for designing naturally intuitive online objects. The best part? Intuitive objects are not only easier to understand, they are easier to design and build, too. We will end the lecture with a whirlwind tour of Sophia’s iterative OOUX process.