Xiaotong Li, Ph.D. Professor of Information Systems, Business Administration Biography 2015-Present: Professor, College of Business, The University of Alabama in Huntsville 2007-2015: Associate Professor, College of Business, The University of Alabama in Huntsville 2001-2006: Assistant Professor, College of Business, The University of Alabama in Huntsville 1999-2001: Founding Research Assistant, Robert M. Hearin Research Center for Applied Enterprise Science, University of Mississippi. 1998-1999: Graduate Teaching and Research Assistant, School of Business Administration, University of Mississippi. Editorial Board Member, Marketing Science [INFORMS] Editorial Board Member, Electronic Commerce Research and Applications [Elsevier] Dr. Li’s Complete CV Education Ph.D., Business Administration - MIS, University of Mississippi, August 2001 B.A., Economics and International Business, China Pharmaceutical University, 1997 Classes Taught IS 471 - Business Intelligence and Analytics IS 571 - Business Intelligence and Analytics IS 640 - Relational Database Management Systems Recent Publications Xiaotong Li, "Relational Contracts, Growth Options and Heterogeneous Beliefs: A Game-Theoretic Perspective on IT Outsourcing," Journal of Management Information Systems, Fall 2014, 31, 2, 319-350. Xiaotong Li, et. al., "Externalities, incentives and strategic complementarities: understanding herd behavior in IT adoption," Information Systems and e-Business Management, 2014, 12, 3, 443-464. Hartono E., X. Li, K. Na and J. Simpson, “The Role of the quality of shared Information in Interorganizational Systems Use,” International Journal of Information Management, 30(5), 2010, pp. 399-407. Xiaotong Li, “Preemptive learning, Competency traps and IT Adoption: a Real Options Analysis,” IEEE Transactions on Engineering Management, 56(4), pp. 650-662, 2009 Xiaotong Li, Managerial Entrenchment with Strategic Information Technology: A Dynamic Perspective, Journal of Management Information Systems, 2009, in press. Xiaotong Li, Preemptive Learning, Competency Traps and Information Technology Adoption: A Real Options Analysis, IEEE Transactions on Engineering Management, 2009, in press. Na, Kwan-Sik, James T. Simpson, Xiaotong Li, Tushar Singh and Ki-Yoon Kim, "Software Development Risk and Project Performance Measurement: Evidence in Korea," Journal of Systems and Software, 80, 596-605, 2007. Lai, K., Y. Bao and Xiaotong Li, Channel Relationship and Business Uncertainty: Evidence from the Hong Kong Market, Industrial Marketing Management, 2008, in press. Xiaotong Li, Cheap Talk and Bogus Network Externalities in the Emerging Technology Market, Marketing Science, 24(4), 531-543, 2005. [Lead Article] Xiaotong Li, Jeet D. Gupta and James Kock, Effect of Technological Breakthroughs on Electronic Markets, Electronic Commerce Research, 6(3/4), 389-404, 2006. Robert J. Kauffman and Xiaotong Li, Technology Competition and Optimal Investment Timing-A Real Options Model, IEEE Transactions on Engineering Management, 52(1), 15-29, 2005. [Winner, Best Transactions Paper Award, IEEE Engineering Management Society] Xiaotong Li, Informational Cascades in IT Adoption, Communications of the ACM, 47(4), 93-97, 2004. Na, Kwan-Sik, Xiaotong Li, James Simpson, and Ki-Yoon Kim, Uncertainty Profile and Software Project Performance: A Cross-National Comparison, Journal of Systems and Software, Vol. 70, 155-163, 2004. Xiaotong Li and John D. Johnson, Evaluate IT Investment Opportunities Using Real Options Theory, Information Resource Management Journal, July-September, 15(3), 32-47, 2002. Xiaotong Li, Concurrency Control in the Domain of Multidatabase: A Semi-semantic Approach, International Journal of Information and Management Science, 10(3), 25-40, 1999.